Introduce your new cookie business to your community

Partner with other similar businesses
When your cookie business is in its early stages, building relationships with similar businesses is a great way to network and get those first orders. Partnering with a complementary business such as a caterer, street vendor, etc. is a delicate matter and certainly an option that does not come without much work, research and discussion. In fact, it isn’t for everyone because it can involve building financial ties with other businesses – not easy or always wise when you’re just starting out. Such an association can, however, help your cookie business develop some very good sales opportunities without ever investing money in advertising. If you do wish to join forces with another company, be careful to do extensive research before affiliating yourself. Get to know everyone involved. How will you work together? What will be the financial issues involved? What if you are bringing in more customers than your partners? Discuss these things up front and consult with professional, legal representation. If you are thinking of starting a cookie business, consider the existing business relationships you have. What is the potential for your cookie business to establish mutually beneficial connections?